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AHIRAIN Men’s FW1819, street minded and rigorous

The AHIRAIN men’s collection, making its debut at Pitti Uomo for the 2018/2019 Fall/Winter season targets a consumer concerned about the quality of life, seen not only as a reflection of the outside world, but also as individual expression of a way of being further enhanced through a personal clothing style.

 

Aesthetic essentiality on the one hand and an extreme research on the construction of the garments, on the special treatments on exclusive fabrics audaciously matched, on the surprising details and on the measured use of colours on the other.

 

Starting from a concept of outerwear the collection develops with jackets and coats marked by technical solutions and functional cuts, resulting from a different approach to menswear tailoring that starts from the study of the pattern. The choice of Italian and Japanese technological fabrics is in line with the desire to convey a strong identity, built with great aesthetic coherence and respecting fashion standards.

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