Digital project for Borsalino, between customer journey and storytelling
Entirely renovated and redesigned, the e-boutique of the company based in Alessandria, Italy, makes its online debut. June 26th, 2020 was the day of…
Modest fashion, a matter of clothes and of attitude
Talking about modest fashion we refer to the womenswear fashion phenomenon of wearing less skin-revealing clothes: longer sleeves and looser silhouettes, streamlined and very elegant.…
Knitwear as youโve never seen it before
A mix of traditional and experimental knitwear for the upcoming spring/summer season. No matter if itโs a cold or hot season, for those of…
Cancellation of the 35th CPM โ New Russian market fair on 16-20th September 2020
Last-minute: New concentrated order placement fair for the Russian market on 16-20th September 2020. Cancellation of the 35th CPM โ Collection Premiรจre Moscow planned…
Brands are using technology to the fullest to improve the virtual buying experience
When Covid-19 started to spread in February, brands were caught unprepared in facing this new and challenging experience, despite the availability of technologies for online…
The first virtual version of London Fashion Week begins!
London Fashion Week (LFW) has unveiled the provisional calendar for its first exclusively digital edition. The highly experimental event will start tomorrow morning and run…
Five Men’s Trends for FW20/21
You cannot buy class, it is a rare feature. In Fall Winter 2020/21 we rediscover the true meaning of this word, class, which transforms and…
Pitti Connect: the new digital platform will be active from the end of June
With the aim of enhancing networking and business at trade fairs, Pitti Immagine will launch its new advanced digital platform and marketplace at the end…